NEW IN

Shine Tone

Non-Permanent Color Gel with Nourishing Care.

Just Launched

Hero Mist Leave-In Conditioner Spray.

Heat Protection, Instant Shine & Deep Moisture in One.

BHBD x Michael & Frisörerna

Explore our limited edition collection featuring expertly crafted Hairbands and Tape Extensions in 50cm lengths.

Natural look, lightweight, and easy to wear - our real hair wigs feel like a part of you.

Featured In

The Italian Dream.

Inspired by old money and the beauty of Italy.

100% Remy Cuticle Hair. Experience Total Freedom And Quality In Every Strand.